Privacy - Schoendiener

Personal data (usually referred to just as “data” below) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents, and the services offered there.

Pursuant to Art. 4 No. 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as “GDPR”), “processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or any other form of making available, alignment or combination, restriction, deletion or destruction.

With the following data protection declaration, we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide either alone or jointly with others on the purposes and means of processing. In addition, we will inform you below about the third-party components we use for optimization purposes and to increase the quality of use, insofar as third parties process data on their own responsibility.

Our privacy policy is structured as follows:

I. Information about us as the responsible party
II. Rights of users and data subjects
III. Information on data processing

I. Information about us as the responsible party

The responsible provider of this website in the sense of data protection law is:

SCHOENDIENER GMBH
Nikolaistraße 5
D-80796 Munich
GERMANY

E-MAIL: MAIL(AT)SCHOENDIENER.COM

The provider’s data protection officer is:

LINN BORN

II. Rights of users and data subjects

With regard to the data processing described in more detail below, users and data subjects have the right

confirmation as to whether data concerning him or her are being processed, information about the data processed, further information about the data processing and copies of the data (see also Art. 15 GDPR);
to rectification or completion of inaccurate or incomplete data (see also Art. 16 GDPR);
to the immediate deletion of the data concerning him or her (see also Art. 17 GDPR), or, alternatively, insofar as further processing pursuant to Art. 17 para. 3 GDPR, to the restriction of processing in accordance with Art. 18 GDPR;
to receive the data concerning them and provided by them and to transfer this data to other providers/responsible parties (see also Art. 20 GDPR);
to lodge a complaint with the supervisory authority if they are of the opinion that the data concerning them are being processed by the provider in violation of data protection regulations (see also Art. 77 GDPR).

In addition, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any correction or deletion of data or the restriction of processing carried out on the basis of Articles 16, 17 para. 1, 18 GDPR. However, this obligation does not apply if this notification is impossible or involves a disproportionate effort. Notwithstanding this, the user has a right to information about these recipients.

Likewise, in accordance with Art. 21 GDPR, you have the right to object to the future processing of data concerning you, provided that the data has been processed by the provider in accordance with Art. 6 para. 1 lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permissible.

III. Information on data processing

Your data processed when using our website will be deleted or blocked as soon as the purpose of the storage no longer applies, the deletion of the data does not conflict with any statutory retention obligations and no other information on individual processing methods is provided below.

Server data

For technical reasons, in particular to ensure a secure and stable website, data is transmitted by your Internet browser to us or to our web space provider. These so-called server log files are used to collect, among other things, the type and version of your Internet browser, the operating system, the website from which you switched to our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access and the IP address of the Internet connection from which our website is used.

This data collected in this way will be stored temporarily, but not together with other data from you.

This storage takes place on the legal basis of Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website.

The data will be deleted after seven days at the latest, unless further storage is required for evidentiary purposes. Otherwise, the data will be excluded from deletion in whole or in part until an incident has been finally clarified.

a) Session cookies/session cookies

We use so-called cookies on our website. Cookies are small text files or other storage technologies that are stored on your device by the Internet browser you are using. These cookies process certain information about you, such as your browser or location data or your IP address, to an individual extent.

This processing makes our website more user-friendly, effective and secure, as the processing is carried out, e.g. enables the reproduction of our website in different languages or the offer of a shopping cart function.

The legal basis for this processing is Art. 6 para. 1 lit b.) GDPR, insofar as these cookies are used to process data for the initiation or execution of a contract.

If the processing does not serve the purpose of initiating or processing a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Art. 6 para. 1 lit. f) GDPR.

When you close your Internet browser, these session cookies are deleted.

b) Third-party cookies

If necessary, our website may also use cookies from partner companies with whom we cooperate for the purpose of advertising, analysis or the functionalities of our website.

For details, in particular on the purposes and legal basis of the processing of such third-party cookies, please refer to the following information.

c) Possibility of disposal

You can prevent or restrict the installation of cookies by changing the settings of your Internet browser. You can also delete cookies that have already been stored at any time. However, the steps and measures required for this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. In the case of so-called flash cookies, however, processing cannot be prevented via the browser settings. Instead, you have to change the setting of your Flash player. The steps and measures required for this also depend on the specific Flash player you are using. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support.

However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be used to their full extent.

Obtaining applications via app stores

Our application is obtained via special online platforms operated by other service providers (so-called “app stores”). In this context, in addition to our data protection information, the data protection information of the respective app stores applies. This applies in particular with regard to the methods used on the platforms for reach measurement and interest-based marketing as well as any obligation to pay costs.

Types of data processed: inventory data (e.g. names, addresses); Payment data (e.g. bank details, invoices, payment history); contact details (e.g. e-mail, telephone numbers); Contract data (e.g. subject matter of the contract, term, customer category); Usage data (e.g. websites visited, interest in content, access times); Meta, communication and procedural data (e.g. IP addresses, times, identification numbers, consent status); Content data (e.g. entries in online forms).

Affected persons: Customers; Users (e.g. website visitors, users of online services).

Purposes of processing: Provision of contractual services and customer service; Marketing.

Legal bases: Legitimate interests (Art. 6 para. 1 p. 1 lit. f) GDPR).

Further information on processing operations, procedures and services:

Apple App Store: App and software sales platform; Service provider: Apple Inc., Infinite Loop, Cupertino, CA 95014, USA; Legal bases: Legitimate interests (Art. 6 para. 1 p. 1 lit. f) GDPR); Website: https://www.apple.com/de/ios/app-store/; Privacy Policy: https://www.apple.com/legal/privacy/de-ww/.

Google Play: App and software sales platform; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Legitimate interests (Art. 6 para. 1 p. 1 lit. f) GDPR); Website: https://play.google.com/store/apps?hl=de; Privacy Policy: https://policies.google.com/privacy.

Contract

The data transmitted by you for the use of our range of goods and/or services will be processed by us for the purpose of contract processing and are necessary in this respect. Conclusion and execution of the contract are not possible without the provision of your data.

The legal basis for the processing is Art. 6 para. 1 lit. b) GDPR.

We delete the data with complete contract processing, but must observe the tax and commercial retention periods.

As part of the contract processing, we pass on your data to the transport company commissioned with the delivery of goods or to the financial service provider, insofar as the transfer is necessary for the delivery of goods or for payment purposes.

The legal basis for the transfer of the data is then Art. 6 para. 1 lit. b) GDPR.

Customer account / registration function

If you create a customer account with us via our website, we will use the data you enter during registration (e.g. Your name, address or e-mail address) exclusively for pre-contractual services, for the fulfillment of the contract or for the purpose of customer care (e.g. to provide you with an overview of your previous orders with us or to be able to offer you the so-called notepad function). At the same time, we store the IP address and the date and time of your registration. Of course, this data will not be passed on to third parties.

As part of the further registration process, your consent to this processing will be obtained and reference will be made to this privacy policy. The data collected by us will be used exclusively for the provision of the customer account.

If you consent to this processing, Art. 6 para. 1 lit. a) GDPR is the legal basis for the processing.

If the opening of the customer account also serves pre-contractual measures or the fulfillment of the contract, the legal basis for this processing is also Art. 6 para. 1 lit. b) GDPR.

You can revoke your consent to the opening and maintenance of the customer account in accordance with Art. 7 para. 3 GDPR at any time with effect for the future. All you have to do is inform us of your revocation.

The data collected in this respect will be deleted as soon as the processing is no longer necessary. In doing so, however, we must observe retention periods under tax and commercial law.

Newsletter

If you register for our free newsletter, the data requested from you, i.e. your e-mail address and – optionally – your name and address, will be transmitted to us. At the same time, we store the IP address of the Internet connection from which you access our website as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to the sending of the newsletter, describe the content in detail and refer to this privacy policy. We use the data collected in this way exclusively for sending the newsletter – it will therefore not be passed on to third parties.

The legal basis for this is Art. 6 para. 1 lit. a) GDPR.

You can revoke your consent to the sending of the newsletter in accordance with Art. 7 para. 3 GDPR at any time with effect for the future. All you have to do is inform us of your revocation or click on the unsubscribe link contained in each newsletter.

Contact enquiries / contact options

If you contact us via contact form or e-mail, the data you provide will be used to process your request. The provision of the data is necessary for processing and answering your enquiry – without their provision we will not be able to answer your enquiry or at best to a limited extent.

The legal basis for this processing is Art. 6 para. 1 lit. b) GDPR.

Your data will be deleted if your enquiry has been conclusively answered and the deletion does not conflict with any statutory retention obligations, e.g. in the event of any subsequent execution of the contract.

User posts, comments and ratings

We offer you the opportunity to publish questions, answers, opinions or evaluations, hereinafter referred to as “contributions”, on our website. If you make use of this offer, we will process and publish your contribution, the date and time of submission and any pseudonym you may use.

The legal basis for this is Art. 6 para. 1 lit. a) GDPR. You can revoke your consent in accordance with Art. 7 para. 3 GDPR at any time with effect for the future. All you have to do is inform us of your revocation.

In addition, we also process your IP and e-mail address. The IP address is processed because we have a legitimate interest in initiating or supporting further steps if your contribution interferes with the rights of third parties and/or is otherwise unlawful.

The legal basis in this case is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the legal defence that may be necessary.

Facebook

In order to advertise our products and services as well as to communicate with interested parties or customers, we operate a company presence on the Facebook platform.

On this social media platform, we are jointly responsible with Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Facebook’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

We have regulated joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations arise, is available at the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the processing of personal data resulting from this and reproduced below is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in the analysis, communication, sales and advertising of our products and services.

The legal basis may also be the consent of the user in accordance with Art. 6 para. 1 lit. a GDPR vis-à-vis the platform operator. The user can revoke his consent to this in accordance with Art. 7 para. 3 GDPR at any time by notifying the platform operator for the future.

When you access our online presence on the Facebook platform, Facebook Ireland Ltd., as the operator of the platform in the EU, processes user data (e.g. personal information, IP address, etc.).

This user data is used for statistical information about the use of our company presence on Facebook. Facebook Ireland Ltd. uses this data for market research and advertising purposes as well as for the creation of user profiles. On the basis of these profiles, it is possible, for example, for Facebook Ireland Ltd. to advertise users within and outside of Facebook based on their interests. If the user is logged into his account on Facebook at the time of the call, Facebook Ireland Ltd. can also link the data to the respective user account.

If the user contacts us via Facebook, the user’s personal data entered on this occasion will be used to process the request. The user’s data will be deleted by us, provided that the user’s request has been conclusively answered and there are no legal obligations to retain data, such as in the case of subsequent contract processing.

For the processing of the data, Facebook Ireland Ltd. may also set cookies.

If the user does not agree with this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been stored can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, the processing cannot be prevented via the settings of the browser, but by the corresponding setting of the Flash Player. If the user prevents or restricts the installation of cookies, this may mean that not all functions of Facebook can be used to their full extent.

For more information on the processing activities, their prevention and the deletion of data processed by Facebook, please refer to Facebook’s data policy:

https://www.facebook.com/privacy/explanation

It cannot be ruled out that the processing by Facebook Ireland Ltd. is also carried out by Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Instagram

In order to advertise our products and services as well as to communicate with interested parties or customers, we operate a company presence on the Instagram platform.

On this social media platform, we are jointly responsible with Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Instagram’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

https://www.facebook.com/legal/terms/page_controller_addendum

When our online presence on the Instagram platform is accessed, Facebook Ireland Ltd., as the operator of the platform in the EU, processes user data (e.g. personal information, IP address, etc.).

This user data is used for statistical information about the use of our company presence on Instagram. Facebook Ireland Ltd. uses this data for market research and advertising purposes as well as for the creation of user profiles. On the basis of these profiles, it is possible, for example, for Facebook Ireland Ltd. to advertise users inside and outside of Instagram based on their interests. If the user is logged into his account on Instagram at the time of the call, Facebook Ireland Ltd. can also link the data to the respective user account.

If the user contacts us via Instagram, the user’s personal data entered on this occasion will be used to process the request. The user’s data will be deleted by us, provided that the user’s request has been conclusively answered and there are no legal obligations to retain data, such as in the case of subsequent contract processing.

For the processing of the data, Facebook Ireland Ltd. may also set cookies.

For more information on the processing activities, their prevention and the deletion of the data processed by Instagram, please refer to Instagram’s data policy:

https://help.instagram.com/519522125107875

It cannot be ruled out that the processing by Facebook Ireland Ltd. is also carried out by Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Linking social media via graphic or text link

We also advertise presences on the social networks listed below on our website. The integration takes place via a linked graphic of the respective network. The use of this linked graphic prevents a connection to the respective server of the social network from being automatically established when a website that has a social media application is called up in order to display a graphic of the respective network itself. Only by clicking on the corresponding graphic will the user be redirected to the service of the respective social network.

After the user has been redirected, information about the user is collected by the respective network. It cannot be ruled out that the data collected in this way will be processed in the USA.

First of all, this is data such as IP address, date, time and page visited. If the user is logged into his user account of the respective network during this time, the network operator may be able to assign the collected information of the user’s specific visit to the user’s personal account. If the user interacts via a “Share” button of the respective network, this information can be stored in the user’s personal user account and, if necessary, published. If the user wants to prevent the collected information from being directly assigned to his user account, he must log out before clicking on the graphic. It is also possible to configure the respective user account accordingly.

The following social networks are integrated into our site by linking:

facebook

Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.

Instagram

Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.

“Facebook” social plug-in

We use the plug-in of the social network Facebook on our website. Facebook is an Internet service provided by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter referred to as “Facebook”.

The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in improving the quality of our website.

Further information about the possible plug-ins and their respective functions can be found on Facebook at

https://developers.facebook.com/docs/plugins/

ready for you.

If the plug-in is stored on one of the pages of our website you visit, your Internet browser downloads a representation of the plug-in from Facebook’s servers in the USA. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of the visit to our website are also recorded.

If you are logged in to Facebook while visiting one of our websites with the plug-in, the information collected by the plug-in about your specific visit will be recognized by Facebook. Facebook may assign the information collected in this way to your personal user account there. So if you e.g. If you use the so-called “Like” button on Facebook, this information will be stored in your Facebook user account and, if necessary, published via the Facebook platform. If you want to prevent this, you must either log out of Facebook before visiting our website or prevent the loading of the Facebook plug-in from being blocked by using an add-on for your Internet browser.

Further information about the collection and use of data as well as your rights and protection options in this regard can be found on Facebook at

https://www.facebook.com/policy.php

retrievable data protection information.

Google Analytics

We use Google Analytics on our website. This is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

Usage and user-related information, e.g. IP address, place, time or frequency of visits to our website are transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. With this function, Google shortens the IP address already within the EU or the EEA.

The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data can also be used to provide other services related to the use of our website and the use of the Internet.

Google states that it does not associate your IP address with other data. In addition, Google maintains

https://www.google.com/intl/de/policies/privacy/partners

further data protection information is available for you, e.g. also on the possibilities of preventing the use of data.

In addition, Google offers

https://tools.google.com/dlpage/gaoptout?hl=de

offers a so-called deactivation add-on along with further information on this. This add-on can be installed with the most common Internet browsers and offers you further control over the data that Google collects when you visit our website. In doing so, the add-on informs the JavaScript (ga.js) of Google Analytics that information about visiting our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analytics services. Of course, you can also find out whether and which other web analysis services are used by us in this privacy policy.

Jetpack – WordPress Stats

On our website we use Jetpack with the extension “WordPress Stats”. This is a web analytics service provided by Automattic Inc., 132 Hawthorne Street, San Francisco, CA 94107, USA, hereinafter referred to as “Automattic”.

The Jetpack – WordPress Stats service is used to analyze the usage behavior of our website. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

In order to analyze user behavior, Jetpack – WordPress Stats stores cookies on your device via your Internet browser.

During processing, your IP address, the website(s) of our website that you visit, the website from which you switched to our website (referrer URL), your time spent on our website and the frequency with which one of our websites is accessed are recorded. The data collected is stored on an Automattic server in the USA. However, your IP address will be anonymized immediately after processing and before it is stored.

If you do not agree with this processing, you have the option of preventing the storage of the cookie by making a setting in your Internet browser. You can find more information on this under “Cookies” above.

Google Maps

On our website, we use Google Maps to display our location and to provide directions. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

In order to enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.

If you call up the Google Maps component integrated into our website, Google stores a cookie on your device via your Internet browser. In order to display our location and create directions, your user settings and data are processed. We cannot rule out the possibility that Google uses servers in the USA.

The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in optimising the functionality of our website.

By connecting to Google in this way, Google can determine from which website your request has been sent and to which IP address the directions are to be transmitted.

If you do not agree with this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under the item “Cookies”.

In addition, the use of Google Maps and the information obtained via Google Maps is subject to the Google Terms of Use https://policies.google.com/terms?gl=DE&hl=de and the Terms and Conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.

In addition, Google offers

https://adssettings.google.com/authenticated

https://policies.google.com/privacy

further information.

Google Fonts

On our website, we use Google Fonts to display external fonts. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

In order to enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.

The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the optimisation and economic operation of our website.

By connecting to Google when you visit our website, Google can determine from which website your request was sent and to which IP address the display of the font is to be transmitted.

Google offers at

https://adssettings.google.com/authenticated

https://policies.google.com/privacy

further information, in particular on the possibilities of preventing the use of data.

YouTube

We use YouTube on our website. This is a video portal of YouTube LLC., 901 Cherry Ave., 94066 San Bruno, CA, USA, hereinafter referred to as “YouTube”.

YouTube is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

We use YouTube in connection with the “Extended Data Protection Mode” function in order to be able to show you videos. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in improving the quality of our website. According to YouTube, the “extended data protection mode” function means that the data described in more detail below is only transmitted to the YouTube server if you actually start a video.

Without this “Extended Data Protection”, a connection to the YouTube server in the USA will be established as soon as you visit one of our websites on which a YouTube video is embedded.

This connection is necessary in order to be able to display the respective video on our website via your Internet browser. In the course of this, YouTube will at least record and process your IP address, the date and time as well as the website you visited. In addition, a connection to Google’s “DoubleClick” advertising network is established.

If you are logged in to YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you want to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account.

For the purpose of functionality and for the analysis of user behavior, YouTube permanently stores cookies on your device via your Internet browser. If you do not agree with this processing, you have the option of preventing the storage of cookies by making a setting in your Internet browser. You can find more information on this under “Cookies” above.

Further information about the collection and use of data as well as your rights and protection options in this regard can be found at

https://policies.google.com/privacy

retrievable data protection information.

Cookiebot

We use “Cookiebot” as a “cookie banner”. “Cookiebot” is a product of Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, hereinafter referred to as “Cybot”.

Through the “Cookiebot” function, we inform the user about the use of cookies on the website and enable the user to make a decision about their use.

If the user gives his consent to the use of cookies, the following data is automatically logged at Cybot:

• The anonymized IP number of the user;
• Date and time of consent;
• User agent of the end user’s browser;
• The URL of the provider;
• An anonymous, random and encrypted key.
• The user’s approved cookies (cookie status), which serves as proof of consent.

The encrypted key and the cookie status are stored on the user’s device using a cookie in order to establish the corresponding cookie status on future page views. This cookie is automatically deleted after 12 months.

The legal basis for this is Kind. 6 para. 1 lit. f GDPR. Our legitimate interest lies in the user-friendliness of the website and in compliance with the legal requirements of the GDPR.

The installation of the cookie as well as its storage, and thus his cookie consent, can be prevented or terminated by the user at any time by changing the settings of his browser.

Cybot offers further information on the subject of data protection under the following links:

https://www.cookiebot.com/de/privacy-policy/

Google AdWords with Conversion Tracking

On our website, we use the advertising component Google AdWords and so-called conversion tracking. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

We use conversion tracking to advertise our offer in a targeted manner. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

If you click on an ad placed by Google, the conversion tracking we use stores a cookie on your device. These so-called conversion cookies lose their validity after 30 days and are not used for your personal identification.

If the cookie is still valid and you visit a specific page of our website, both we and Google can evaluate that you have clicked on one of our ads placed on Google and that you have subsequently been redirected to our website.

Google uses the information obtained in this way to compile statistics about visits to our website. In addition, we receive information about the number of users who clicked on our ad(s) and about the pages of our website that were subsequently accessed. However, neither we nor third parties who also use Google AdWords will be able to identify you in this way.

You can also prevent or restrict the installation of cookies by selecting the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been stored at any time. However, the steps and measures required for this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support.

Furthermore, Google also offers at

https://services.google.com/sitestats/de.html

https://www.google.com/policies/technologies/ads/

http://www.google.de/policies/privacy/

further information on this topic and in particular on the possibilities of preventing the use of data.

Google AdSense

On our website, we use Google AdSense to integrate advertisements. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

Google AdSense stores cookies and so-called web beacons on your device via your Internet browser. In this way, Google enables us to analyze your use of our website. The information collected in this way, in addition to your IP address and the advertising formats displayed to you, is transmitted to Google in the USA and stored there. Google may also pass this information on to contractual partners. However, Google declares that your IP address will not be merged with other data about you.

The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

In addition, Google offers

https://policies.google.com/privacy

https://adssettings.google.com/authenticated

further information, in particular on the possibilities of preventing the use of data.

Google Remarketing or Google’s “Similar Audiences” component

On our website, we use the remarketing or “similar target groups” function. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

We use this function to place interest-based, personalized advertising on third-party websites that also participate in Google’s advertising network.

The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

In order for this advertising service to be made possible, Google stores a cookie with a sequence of numbers on your device via your Internet browser during your visit to our website. This cookie records both your visit and the use of our website in anonymous form. However, personal data will not be passed on. If you subsequently visit the website of a third party, who in turn also uses Google’s advertising network, advertisements may appear that are related to our website or our offers there.

To permanently deactivate this function, Google offers for the most common Internet browsers via

https://www.google.com/settings/ads/plugin

a browser plug-in.

Likewise, the use of cookies from certain providers, e.g. above

http://www.youronlinechoices.com/uk/your-ad-choices

http://www.networkadvertising.org/choices/

can be deactivated by opt-out.

Through so-called cross-device marketing , Google may also be able to track your usage behavior across multiple devices, so that you may be shown interest-based, personalized advertising even if you change your device. However, this requires that you have consented to the linking of your browsing history with your existing Google account.

Google offers further information on Google Remarketing at

https://www.google.com/privacy/ads/

at.

MailChimp – Newsletter

We offer you the opportunity to register for our free newsletters via our website.

We use MailChimp, a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as “The Rocket Science Group”, to send newsletters.

In addition, The Rocket Science Group offers

http://mailchimp.com/legal/privacy/

further data protection information.

If you subscribe to our newsletter, the data requested during the registration process, such as your e-mail address and, optionally, your name and address, will be processed by The Rocket Science Group. In addition, your IP address and the date and time of your registration will be stored. As part of the further registration process, your consent to the sending of the newsletter will be obtained, the content will be described in detail and reference will be made to this privacy policy.

The newsletter subsequently sent via The Rocket Science Group also contains a so-called tracking pixel, also known as a web beacon. With the help of this tracking pixel, we can evaluate whether and when you have read our newsletter and whether you have followed any further links contained in the newsletter. In addition to other technical data, e.g. the data of your computer system and your IP address, the processed data will be stored so that we can optimize our newsletter offer and respond to the wishes of the readers. The data will therefore be used to increase the quality and attractiveness of our newsletter offer.

The legal basis for sending the newsletter and the analysis is Art. 6 para. 1 lit. a.) GDPR.

Klarna “CHECK-OUT”

For the payment processing of orders via our online shop, we use the payment service of Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden, hereinafter referred to as “Klarna”, on our website.

For this purpose, we have integrated Klarna’s so-called check-out into the final order page of our online shop.

The legal basis is the fulfillment of the contract in accordance with Art. 6 para. 1 lit. b.) GDPR. In addition, we have a legitimate interest in offering effective and secure payment options, so that a further legal basis under Art. 6 para. 1 lit. f.) GDPR follows.

By integrating Klarna, your Internet browser loads the check-out page from a Klarna server. As a result, the operating system you are using, the type and version of your Internet browser, the website from which the check-out was requested, the date and time of the call and the IP address are transmitted to Klarna – even without you interacting with the check-out page.

As soon as you complete the order in our online shop, the data you enter into the input fields of the check-out page will be processed by Klarna on its own responsibility to process the payment.

In the case of the offered payment methods “PayPal” and “prepayment”, the processing without your further consent is limited to the transfer of the payment data to us or PayPal.

In the case of the offered payment methods “purchase on account”, “installment purchase”, “credit card”, “direct debit” or “instant transfer”, the following personal data in particular is processed by Klarna for the purpose of payment processing as well as for identity and credit checks:

– Contact information, such as name, addresses, date of birth, gender, e-mail address, telephone number, mobile phone number, IP address, etc.

– Information on the processing of the order, such as product type, product number, price, etc.

– Payment information, such as debit and credit card details (card number, expiry date and CCV code), billing details, account number, etc.

If you select the payment method “purchase on account” or “installment purchase”, Klarna collects and uses personal data and information about your previous payment history to decide whether you are granted the desired payment method. In addition, probability values are used for your future payment behavior (so-called scoring). The calculation of the scoring is carried out on the basis of scientifically recognized mathematical-statistical methods.

Klarna provides under

https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf

further information on the processing described above as well as the applicable data protection regulations are available.

Sample privacy policy of the law firm Weiß & Partner